Be Birmingham

Tackling Worklessness Brochure

  • Social Capital Fund Brochure Cover
  • Social Capital Fund Brochure Cover Complete
  • Social Capital Fund Brochure Inner
  • Social Capital Fund Brochure Inner

The brief was to create an easy to follow dynamic document which outlines and explains the wide range of social capital projects that are currently undertaken within the city.

The document acts as a comprehensive review of current and past programs and acts as the primary reference document for accountability to the wider community.

The design extends the Be Birmingham brand, it's main remit to make all communication open an engaging, the soft rounded font and image boxes with bright complimentary colours, easily distinguish it from standard local government documents. This bold approach for design engages far more comprehensively with the target audience, gaining greater commitment and far broader awareness.