Just to get you in the mood for the weekend, this week's theme is called ‘Absolut Ads’. I don’t think there is a product out there that has produced a bigger campaign based on one fundamental concept than Absolut Vodka.
There are literally hundreds of ads out there and they just use the product at centre stage or recreate the product against a theme. They really are brilliant. They range from Absolut Fatal (as we showed a few weeks ago within the Road Safety Ads of the Week) through to identifying entire seasons.
I think the Absolut Hollywood is great as well as the Absolut Mandarin, but my favourite this week is Absolut Braille.
Which is your favourite? Let us know in the comments box below.
Have a great weekend.